Project Description
FREDDIE MAC: TURNING DREAMS INTO REALITY
Housing market lender Freddie Mac wanted to create an infographic that could be used to clearly and simply explain the mortgage process to their clients. After several rounds of initial design exploration they decided they liked the clean 3D infographic look that was developed. I then led a team of designers using After Effects and C4D to create a fun world that could help them to achieve this. As the Executive Producer I was also involved in monitoring rendering pipeline as well as design progress to keep the project on track.
Client: Freddie Mac
Agency: 2C Creative
Role: Motion Designer
Role: 3d Artist
Role: Executive Producer